Sherpani Ads

Through a full-funnel ad strategy, I design and direct creative that connects. From lookalike (LAL), interest-based (INT), and demographic (DEMO) campaigns to retargeting and Pinterest ads, I develop visuals that stop the scroll and align with Sherpani’s evolving brand identity. Every concept is backed by data, crafted with intention, and built to move audiences—from first impression to conversion. My goal is always the same: to make every frame feel like Sherpani, no matter where it’s seen.